TikTok is launching new tool that will help creators label AI content on the app

Photo: Solen Feyissa on Unsplash

ABC News
In its bid to curb misinformation, TikTok said on Tuesday [September 19] it will begin launching a new tool that will help creators label AI-generated content they produce.

TikTok said in a news release that the tool will help creators easily comply with the company's existing AI policy, which requires all manipulated content that shows realistic scenes to be labeled in a way that indicates they’re fake or altered.

TikTok prohibits deepfakes – videos and images that have been digitally created or altered with artificial intelligence - that misled users about real-world events. It doesn’t allow deepfakes of private figures and young people but is OK with altered images of public figures in certain contexts, including for artistic and educational purposes. MORE